[The editor sez: this week, we're writing about classes at Stanford that deal with entrepreneurship in one way or another. If you're new to TVB, check out our previous series about where the tech elite eat, and some of the most important accelerators and incubators to watch.]
This spring quarter class at Stanford’s celebrated d.school focuses on product design and development. Open to just grad students (no exceptions), the course covers imagining, prototyping, testing and iterating, building, pricing, marketing, distributing and selling your team’s product or service. Students apply as intact teams with an idea. More details on the course here.
The course gets rave reviews from its students, for example:
“I don’t have any firsthand experience with other start-up classes, but I do know that LaunchPad was an amazing experience. The teaching team expected a lot out of us and put us on a very rapid trajectory to develop our business and launch fast. I also love the quality of the other teams in the class: everyone was seriously and truly committed to launch their businesses.”
And, “the challenge of launching a business in an academic setting is balancing the work with the rest of the curriculum and at the same time keeping the momentum going once the pressure from the class eases up. Professors Dearing and Klehban are keenly aware of this trend and have done a great job supporting Launchpad students during and after the quarter.”
One more, “Launchpad was a seminal part of my time at Stanford. It was a hyper-speed lesson in the practical application of principles that I learned in all of my business school classes – coupled with the design approaches of thinking outside the box, creating physical prototypes and iterating quickly.”
Companies formed in Launchpad include:
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